UTM Builder

Create trackable campaign URLs with UTM parameters. Perfect for measuring marketing campaign performance across different channels.

Website URL

Enter the URL you want to add tracking parameters to

The full website URL (including https://)

Campaign Parameters

Add UTM parameters to track your campaign

The referrer (e.g., google, newsletter, billboard)

Marketing medium (e.g., cpc, email, social)

Campaign identifier (e.g., spring_sale, product_launch)

Paid search keywords

Differentiate similar content or links (e.g., A/B testing)

Campaign Templates

Quick start with pre-configured templates

UTM Best Practices

Be Consistent

Use lowercase and underscores for consistency across campaigns

Be Specific

Use descriptive names that clearly identify the campaign

Required Fields

Source, Medium, and Campaign are required for tracking

Track Everything

Use UTM parameters for all marketing channels to measure ROI